Hi there!

I'm Jaezar Soriano—a visual designer with over years of experience based out of Las Vegas, NV. I currently work at Tinuiti as a Senior Brand Designer. Here, you'll find some of my favorite works that I've collected over the course of my career. Continue scrolling down to jump straight into the portfolio, or head right to learn more about me.

Résumé

Work Experience

  • Senior Brand Designer
    • Tinuiti
    • April 2022 to Present
    • Remote
    • Designs promotional materials for the Tinuiti brand, especially any requiring video or motion design. Includes OTT and social ad campaigns, web content promotions, and awards submissions collateral. Also responsible for creating any videos intended for employee communications.
  • Senior Motion Designer
    • Tinuiti
    • November 2021 to April 2022
    • Remote
    • An expansion of the Senior Graphic Designer role, with special focus on motion projects.
  • Senior Graphic Designer
    • Tinuiti
    • April 2016 to November 2021
    • Remote
    • Originally for Email Aptitude before their acquisition by Tinuiti, designed creative for clients’ online marketing needs. Projects included marketing geared for email, social, display, Amazon, Google App Campaigns, and OTT.
  • Digital Marketing Designer
    • Tart Collections / JD Fine & Company
    • February 2012 to April 2016
    • Concord, CA
    • Designed all marketing materials for both business-to-business and direct-to-consumer markets including catalogs, videos, website graphics, email marketing and social media imagery, and event graphics.
  • Web Graphics Designer
    • Movoto
    • September 2010 to September 2011
    • San Mateo, CA
    • Designed user interfaces for home search utilities on Movoto.com, as well as web pages for information display sections.

Education

  • San Francisco State University
    • 2007 to 2010
    • San Francisco, CA
    • Bachelor of Science in Visual Communication Design

Software / Code Experience

  • After Effects
  • Premiere
  • Photoshop
  • Illustrator
  • Figma
  • Animate
  • Google Web Designer
  • InDesign
  • Dreamweaver
  • Audition
  • REDCINE-X
  • Acrobat Pro
  • Creatopy
  • Flexitive
  • Mailchimp
  • Magento
  • Shopify
  • Bigcommerce
  • Squarespace
  • Wordpress
  • HTML/CSS
  • Javascript
  • jQuery
Tinuiti is the largest independent performance marketing firm across Streaming TV and the Triopoly of Google, Facebook, Amazon. At Tinuiti, I work as part of the Brand Studio Team, primarily focusing on our creative video assets.
View Projects   

Tinuiti Live 2022 Introduction

Tinuiti Live 2022 Announcement

Rethink 2.0: Video Campaign

Rethink 2.0: Social Campaign

Introducing OOO

Mid-Year Update (2022)

Deckers Sales Introduction

Ancestry Sales Introduction

Rakuten Viki is the premier streaming service for Asian media in America. My social media projects for them consisted of campaigns for their service at large, as well as for individual shows and movies.
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Change from Hollywood

VikiPass

App Ratings

K-Drama Looks

Fantasy Romance

Falling for K-Dramas

Back to School

The Wolf

American rock n' roll icon Fender enlisted our help to revamp their presence on Amazon. Tackling products aimed at the new player demographic, we sought to create a shopping experience that educated and informed buyers, while enticing them with high impact visuals.
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Fender Store: Home

Amazon Store

Fender Store: Electrics

Amazon Store

Squier Classic Vibe '50s Stratocaster

Amazon A+ Enhanced Content

CD60 Acoustic Dreadnought

Amazon A+ Enhanced Content

TikTok For Business is the service that allows advertisers to market content within TikTok's social environment. Displayed here is the video I designed as part of our proposal to become TikTok For Business's marketing agency on other platforms.
View Project   

TikTok For Business

Ancestry is among the largest genealogy companies in the world, providing some of the top services to learn about your family and heritage. My designs were primarily used to help bolster their top-of-funnel social media campaigns, and drive awareness and sign-ups.
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Inspire Curiosity

Snapchat (A)

Snapchat (B)

Snapchat (C)

Social Proof

Age Based Creative (A)

Age Based Creative (B)

Age Based Creative (C)

Tart Collections is a contemporary California-based women's clothing line, and I worked as their in-house Digital Marketing Designer from 2012 through 2016. While there, I worked on a wide variety of projects, including printed lookbooks, promotional videos, and front-end web design. While the majority of my work was centered on business-to-business efforts, I also worked on direct-to-consumer marketing for our retail website.
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Fall 2016 Collection

Summer 2016 Collection

Summer 2016 Lookbook

Rella Coat Landing Page

Resort 2015 Collection

Quintessential California Style

Tart x Galore

Spring 2015 Collection

Summer 2015 Collection

Summer 2014 Collection

Spring 2014 Collection

Jessica Alba's The Honest Company has had a long-running relationship with our agency, and I had the opportunity of working on the latest refreshes for their products on Amazon. While each set of products may sit in a different section of the store, we always focused on their overarching values of clean, conscious products.
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Honest Beauty Products

Amazon A+ Enhanced Content

Honest Mama Products

Amazon A+ Enhanced Content

Honest Shampoo + Body Wash

Costco Enhanced Content

Honest Clean, Conscious Diapers

Amazon A+ Enhanced Content

Citizen has been a brand leader in watches for over 100 years. With Japanese origins, and values of society over self, they work to create watches that all citizens of the world can enjoy. Keeping this in mind, I worked to create a shopping experience that is premium, yet attainable and practical.
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Citizen Store: Home

Amazon Store

Citizen Store: Star Wars

Amazon Store

Citizen Store: Marvel

Amazon Store

Citizen Store: Field Watches

Amazon Store

Citizen Store: Dive Watches

Amazon Store

Lokai is a jewelry and lifestyle brand that centers itself on the idea of balance, as well as social responsibility and impact. In addition to general promotions for their products, many of the emails that I've crafted for them have focused on awareness for the numerous charities and causes that they have partnered with.
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NFL Season

Green Lokai

Thank You - Purple Lokai

Pride Launch

Pride Water Bottle

Backpack Launch

Balance Trips

Experience Virtual Reality

Meet Lola

Animal Rescue Lokai

Ownable was a rent-to-own business that made owning higher end products within reach for many people. They loved to experiment with their marketing, making them one of the most fun clients I've had the chance to design for.
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When the Game of Life

Holiday Gift Guide

Home Alone

Cyber Monday Early Access

The Age of $14 Off

Halloween

Fall is Coming

Officially Last Minute

Things Are Getting Weird

Spring Cleaning

From phone cases to wallets, Carved specializes in making truly unique wooden products. My email designs sought to highlight their beautiful designs, while reinforcing their natural material aesthetic.
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New Site Annoucement

Satellite Cases

Wallet Feature

American Outdoor Brands is the parent company to some of the country's most recognizable sporting goods. While designing for them, I was able to work with iconic brands like Smith & Wesson, Crimson Trace, and Bubba Blade.
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Night Terror Flashlights

Multiflex Interchangeable Set

A Closer Look

The Paddoc Shucking Knife

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